Previously, a person’s influence on Twitter was thought to correlate directly to the number of followers. However, the myth has been clearly uprooted now! Since, IT is clear now that advertisers even pay popular Tweeters to post ads in their Tweets. But, according to a new study having many followers does not make a Tweeter influential and could not be described as an effective social media marketing strategy. Taking from the study, it supports the fact that the number of Twitter followers is meaningless. “Popular users who have a high in degree [number of followers] are not necessarily influential in terms of spawning retweets or mentions,” Cha writes, quoted in the Harvard Business Review.

One cannot really rely on the huge number of twitter followers to guarantee good business for oneself. Various other factors need to be considered while using twitter for business.

The two ABI Research surveys, one conducted in late 2008 and the other completed early in 2010 examines the important shifts in consumer adoption of mobile devices and attitudes toward mobile marketing. For marketers, the growing Smartphone audience in particular holds great promise, as more people consume content, access the mobile internet and download applications onto these classy mobile devices. With this new phenomenon the traditional banners, text links, and videos have become obsolete and Mobile Applications have won a major place in the hearts of brands and agencies alike. 

A Mobile application is a program that can not only be downloaded and run in a phone but also can do many things, in stream varying from entertainment to communication. It provides useful information (e.g. weather, financial, sports), and becomes a very significant means of brand communication. For example when consumers play their favorite game on their mobile, and they see ads around the track, they are receiving brand messages while having fun. This is priceless for the brands!”

Mobile Application development facilitates us to develop usable and reliable mobile applications for your enterprise. We offer a unique expertise in Mobile Application Development for various platforms including IPad, IPhone, Blackberry, Android, Palm web OS, Windows Mobile, J2ME & Nokia. A mobile app. often provides quite interactive and influential user interface, because the response time twice as quick than the mobile web. eNIDUS understands the intricacies and complexities of advanced technology. Our team of experts, positive and knowledgeable developers can create the masterpiece of wireless application design and development for your intended audience.

As the smartphones are the talk of the day and Smartphone application marketing can connect your brands with your target audiences in quite a unique way and plunge them into a branded environment in which they will be more responsive to the brand messages. Mobile application allows the consumers to interact with your brand more often as it can be used when there is no data. If you want to take brand to the masses then mobile application development is ‘the’ path nowadays. 

Give us an opportunity to take your brand to the next level with our efficient mobile application development program. We understand that mobile applications have to be either useful or fun. Mobile users will be reluctant to use any application that is not targeted to their specific needs or to their desire for entertainment and mobile personalization. The concept behind the application is the key! Everyone may not be familiar with the concept but eNIDUS.com focuses only on timely and qualitative delivery rather than just turning over projects. So Mobile Marketing is the hottest, quickest and most cost effective Way of increasing your Customer Base.